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Experian QAS teams with CedarCrestone to expand current functionality within PeopleSoft Campus Solutions and Human Capital Management
2010-02-22
— Additional enhancements designed to deliver more user-friendly functionality and data processing capabilities
Experian selects Anne Doherty to join industry-leading Data Division
2010-02-10
— Strategic appointment taps a wealth of experience
Experian launches Hitwise Internet measurement service for France
2010-02-09
— Experian Hitwise will provide reporting on more than 75,000 sites across 160+ industries and over 1 million search terms
Artez Interactive and Experian QAS combine address verification with online fundraising
2010-02-08
— Real time address verification integration designed to increase effectiveness of fundraising campaigns
Experian Simmons DataStreamSM launches for advertising effectiveness
measurement
2010-01-25
— Univision Communications and UM sign up for the industry's first weekly syndicated research service to address marketers' need to measure advertising performance across media
Google receives 72 percent of searches in December 2009
2010-01-13
—
Experian® Hitwise® announced today that Google accounted for 72.25
percent of all U.S. searches conducted in the four weeks ending Jan. 2,
2010.
Experian Acquires A-Care Systems, Inc.
2010-01-07
— Japanese Clients to Benefit as A-Care Systems, Inc. Becomes Part of
Experian CheetahMail’s Global Email Marketing and Customer Intelligence Offering
Experian CheetahMail Named a Leader Among Email Service Providers
2009-12-28 — Experian Marketing Services' CheetahMail achieves perfect score in customer satisfaction from independent research firm
Facebook Top Search Term in 2009
2009-12-15
— Social network search terms tops list for fourth straight year;
Google top-visited Website for second straight year
Google receives 71 percent of searches in November 2009. Ask.com sees 1 percent increase
2009-12-12 — Experian® Hitwise® announced today that Google accounted for 71.57 percent of all U.S. searches conducted in the four weeks ending Nov. 28, 2009.
2009 Black Friday results are in
2009-11-24
— View detailed statistics from Experian Hitwise, Experian CheetahMail and PriceGrabber.com.
Emails Containing In-Store Coupons Opened 50 Percent More Than Those Without
2009-11-12
— New Experian studies highlight consumer coupon use and email coupon campaign data
Experian Forecasts a 30 Percent Increase in Black Friday and Cyber Monday Email Volumes From 2008
2009-11-04
— Predictions are based on Experian consumer trending data and insight
New Experian Model Connects Marketers With Consumers Who Are Spending
2009-10-19
—
Discretionary Spend Estimate is an estimate in actual dollars representing what households spend annually on discretionary goods and services
Experian Identifies Consumer Trends to Help Marketers Boost Holiday Sales
2009-09-29
— Experian’s 2009 Holiday Marketer trend report showcases consumer trends and insights while outlining tactics marketers can use now
Experian® Launches GreenAwareSM Website to Help Marketers Better Understand and Reach Green-Minded Consumers
2009-09-08
— New site provides tools that help companies make smarter marketing and communication decisions
Hitwise® Launches Internet Measurement Service for Brazil
2009-09-02
— Google dominates first four spots among the top sites
Experian CheetahMail Retains Top Spot As the Number One E-mail Service Provider to Retailers
2009-08-24
— Latest issue of Internet Retailer’s Top 500 Guide indicates that today’s leading online retailers use Experian CheetahMail more than any other provider to drive their customer-centric e-mail marketing programs
Experian Simmons Television BehaviorGraphicsTM Finds New Competitive Cooking Segment
2009-08-13
—
Experian QAS Now Available on the Force.com AppExchange From Salesforce.com
2009-07-22
— Clients can now deploy address verification directly within Salesforce CRM to assist users in providing more accurate customer communication and intelligence
New Media Study Discovers Americans Need 38 Hours per Day to Complete Their Tasks
2009-07-14
— Experian Simmons Releases Its Latest New Media Study
How Engaged Are Reality Versus Scripted TV Show Viewers?
2009-07-07
— New Multi-Media Engagement Study on the differences between reality and scripted TV show viewers
Experian Helps Marketers Drive Revenue Using Analytics
2009-06-23 — Webinar hosted by Experian Marketing Services shows marketers how to uncover the hidden potential of their existing customer base
Experian CheetahMail Strengthens Global Presence With Launch of New Zealand Office
2009-06-22 — Leading international e-mail service provider extends global reach and brings online marketing customer engagement capabilities to New Zealand
Experian Helps BtoB Marketers Identify and Target Small Business Prospects during Virtual Trade Show
2009-06-19 — Small business marketing expert, Denise Hopkins offers tips on reaching the small business segment while delivering campaign ROI
New Experian Report Reveals Key Trends in Digital Media
2009-06-15 — Experian Marketing Services provides metrics and data-driven strategies for marketing in a digital age
Google Receives 80 Percent of Canadian Searches in April 2009
2009-05-27 — Search Engines, Social Networking and Entertainment top visited categories in Canada
Hitwise® Launches Agency Charter Program for Canada
2009-05-21 — Hitwise®, an Experian company, today announced plans to launch an advertising and marketing agency charter program.
America Prefers Beer Over Other Alcoholic Beverages
2009-05-11 — Experian Simmons study reveals that beer is the drink of choice of American adults — 61 percent are light or low-calorie beer drinkers, 58 percent prefer imported beers, and 55 percent prefer domestic beers
Parents today have less money to raise their kids
2009-05-11 — Experian Simmons study revealed a decrease in household income, and married parents are more likely to send their kids out of the home for care than single parents.
The Experian Simmons Multi-Media Engagement Study Patent Application is Published
2009-05-08 — The Multi-Media Engagement Study patent application was officially published by the U.S. Patent and Trademark Office on March 19, 2009
Google Closing in on 73 Percent of U.S. Searches in April 2009
2009-05-07 — MSN/Live.com sees 3 percent increase from March 2009;
length of eight-plus keyword searches increases 18 percent
Experian CheetahMail Launches emailresponsibly.com – a Two-way Knowledge-sharing Resource for E-mail Marketers
2009-05-06 — Site provides the e-mail marketing industry with fresh news, commentary, trends, reviews, best practices and advice
Experian QAS Launches QAS Pro On Demand
2009-05-05 — Web-based address verification product now available in a software as a service deployment model
There Are 19 Percent More Horseracing Fans Than Indy Racing League Fans
2009-05-04 — Recent Experian Simmons study discovered most Americans are horseracing fans.
Experian Marketing Services Introduces Next Product PurchaseSM
2009-05-04 — New model forecasts what a household will buy next and through which channel
Hitwise® Launches Internet Measurement Service for Canada
2009-04-27 — Hitwise, an Experian company, announced plans to measure Internet usage in Canada.
Blockbuster Beats Netflix as the Preferred Business to Rent and Buy Movies
2009-04-20 — A recent study by Experian Simmons took a closer look at moviegoers along with their movie-watching and renting habits and preferences
McDonald’s Turns 54 and Still Number 1
2009-04-08 — New study from Experian Simmons discovered McDonald’s is America’s preferred quick service restaurant; Chipotle®, Jamba Juice® and Panera Bread® are within top 40
Google Hovering at 72 Percent of U.S. Searches in March 2009
2009-04-08 — Ask sees 8 percent increase from February 2009;Length of eight-plus keyword searches increases 20 percent
Experian Marketing Services Brings on Marketing Sales Veteran to Lead Data Management Business
2009-04-08 — Experian Marketing Services today announced the appointment of Jeff Lundal as its new vice president of sales.
Experian QAS Releases Global Contact Data Management Study
2009-03-30 — Businesses plan to focus on customer retention for 2009 but lack confidence in contact data
Experian Marketing Services Gives Mailers the Low Down on the 2009 Postal Rate Increases
2009-03-30 — Webinar will educate mailers on the impact of the new postal rate changes and provide strategies to prepare for coming changes in mailing costs
Experian Helps Retailers Find High-Growth Markets in a Challenging Economy
2009-03-24 — Webinar hosted by Experian Marketing Services and Chain Store Age Magazine shows retailers where the best locations are for store growth
Facebook Visits Increase 149 Percent in February
2009-03-13 — Social networking U.S. visits up 4 percent; MySpace top-visited site;
Older visitors using Facebook more
Google Stays at 72 Percent of U.S. Searches in February 2009
2009-03-10 —
MSN Search and Ask see increase from January 2009;
Length of 8-plus keyword searches increases 20 percent
Experian Marketing Services and UAA Clearinghouse Partner to Help Direct Marketers Save More on Their Mailings
2009-03-09 — New undeliverable address suppression offering helps marketers cut mail campaign costs while retaining the most profitable addresses
SunGard Higher Education and Experian QAS Extend Address Verification Capabilities for the Advancement Office
2009-03-09 — QAS Pro Web Integration with Advance Helps Make Data Entry Faster, More Efficient and More Accurate to Support Advancement Success
April Showers Bring May Flowers. It’s Gardening Time!
2009-03-05 — New study from Experian Simmons
Experian Announces Alliance with Buxton to Expand Availability of Data and Analytics
2009-03-04 — Alliance provides market planners with additional resources to manage through challenging economic conditions
Visits to Stock Web Sites Increase 19 Percent in February 2009
2009-03-04 — Yahoo! Finance top-visited Web site, Sirius XM top stock search term
Experian CheetahMail Taps Industry Veteran Yun-Hui Chong to Lead Strategic Services Group
2009-03-04 — Former Spiegel vice president of ecommerce brings a wealth of multichannel marketing experience to Experian CheetahMail’s leading client roster
“I Don’t Wanna Grow Up…”
2009-03-03 — Experian Simmons discovers another consumer for the toy industry
Eight Keys to Marketing Success in 2009
2009-02-25 — Experian Marketing Services offers customer engagement strategies to help marketers stay competitive in today’s tough economy
Consumer Shopping Behaviors and Attitudes During an Economic Crisis
2009-02-24 — Experian Simmons takes an unprecedented look at the American consumer to review how certain retailers fared better than their competition during the past holiday shopping season
Google Received 72 Percent of U.S. Searches in January 2009
2009-02-24 — Yahoo! Search and Ask.com up from December 2008;
Search queries are increasing in length
Financial Well-Being and Consumer Confidence in the U.S. Economy During an Economic Downturn
2009-02-18 — Experian Simmons takes an unprecedented look at the American consumer week by week during the critical time period from Aug. 12 to Dec. 8, 2008
Experian Helps Catalog Marketers Redefine Strategies for Connecting With Green Customers
2009-02-17 — Marketing expert John Neswadi will present suggestions to strengthen brand loyalty and grow revenue during Webinar hosted by Target Marketing Magazine
Calling all Fashionistas
2009-02-13 — Experian Simmons reveals who fashion-conscious consumers are and their shopping decision-making process
What Are You Getting Me, Valentine?
2009-02-11 — Recent study by Experian® SimmonsSM uncovers how Cupid’s holiday has evolved
Experian Helps B2B Marketers Reach Customers in a Challenging Economy
2009-02-03 — Marketing expert Denise Hopkins will present suggestions to effective outreach, despite reduced budgets, during Webinar hosted by BtoB Magazine.
Lil Wayne Top Search Term on YouTube in December 2008
2009-01-29 — An analysis by Hitwise®, an Experian company, of the top 50 search terms1 entered into YouTube’s Web site search for December 2008 reveals that music-related search terms dominate YouTube queries.
Super Bowl® XLIII and Its Viewers
2009-01-22 — This free study will provide a clearer picture of who will most likely watch Super Bowl® XLIII and, most importantly, the advertisement preferences of these viewers.
Who are the New Year Dieters?
2009-01-19 — January is universally associated with the beginning of the new year and New Year’s resolutions. The most common New Year’s resolution Americans make is to diet.
Google Steady with 72 Percent of U.S. Searches in December 2008
2009-01-12 — Search leader up 14 percent year over year and 8 percent in 2008, MSN Search increases for fifth month, Yahoo! Search up in December 2008.
Charlotte Russe Selects Experian FootFall for Traffic Counting, Reporting and
Sales Analysis
2009-01-12 — Retailer relies on Experian FootFall data to refine marketing and sales strategies.
Consumer confidence study shows Americans pulled back on spending long before economic crisis hit
2008-12-22 — Experian Marketing Services research finds consumer confidence dropped by 11 percentage points from Spring 2007 to Summer 2008.
Oregon Public Employees Retirement System integrates Experian QAS to improve customer service and benefit processing
2008-12-17 — Address verification to provide better data as a key part of statewide modernization efforts
How do today's consumers feel
about news media?
2008-12-11 — Experian Simmons recently looked at the way Americans engage with their news
media. The findings are drawn from the latest release of the Simmons Multi-Media Engagement Study (MME), conducted between July 2007 and June 2008.
Google receives 72 percent of U.S. searches in November 2008
2008-12-11 — Search leader up 14 percent year over year; MSN/Live Search increases for
fourth straight month
Mondial assistance rolls out Experian QAS software across U.S. operations
2008-12-09 — Insurance company uses address verification in call centers to improve customer service and overall efficiency
The traveling trends of both sides of the pond
2008-12-08 — The holiday season is one of the busiest traveling periods of the year, making this an opportune time to review how U.S. adults travel and how they compare with British and European travelers.
Thrifty shoppers are using the internet to research the best deals
2008-12-02 — Due to recent economic changes in our country, there also has been a change in how consumers shop — even for people who are already considered "thrifty shoppers." Thrifty shoppers tend to prioritize saving money and getting the best deals on purchases, as well as take the time to research and plan their shopping trips in advance.
Experian QAS and Retail Dimensions, Inc. deliver integrated data quality product for Retail Pro®
2008-12-02 — New integration improves retailers' productivity and overall data quality through front-end address verification
Black Friday Traffic Up 58 Percent Pre-Thanksgiving Week
2008-11-26 — According to new data from Experian® Marketing Services, consumers have started to look for Black Friday deals early with online traffic to a custom category of Black Friday advertising Web sites increasing 58 percent for the week ending Nov. 22, 2008, versus the week ending Nov. 17, 2007 — the week prior to Thanksgiving last year.
Hitwise forms strategic partnership with Tribal DDB
2008-11-20 — Hitwise, an Experian company, and Tribal DDB, Advertising Age's Global Agency Network of the Year, announced today a strategic partnership that will provide Tribal DDB's U.S. region with the ability to use Hitwise Competitive Intelligence for a range of client and new business opportunities.
Despite economic downturn, opportunities still abound for smart direct marketers
2008-11-14 — Virtual seminar brings marketers fresh perspectives for gaining ground in a
tough economy.
Shopping Habits of U.S. Hispanic Adults Differ From the Average U.S. Adult
2008-11-06 — Experian Consumer Research has been surveying the U.S. Hispanic population since 2003 and has found in a recent trend analysis that these consumers differ from the average U.S. adult shopper in their buying behaviors and preferences. The analysis also identified other distinctive differences, making the U.S. Hispanic population unique to the entire U.S. consumer population.
Community Colleges Pick Experian QAS to Improve Student Data Quality
2008-10-28 — Experian QAS, a leading provider of customer data quality software and services, announced today that, to date, 30 community colleges in North America have selected front-end address verification software from Experian QAS to improve the quality of data used in recruiting, enrollment and student communication efforts.
Experian QAS Offers Newest Version of Its Core Batch Engine
2008-10-22 — Experian QAS, a leading provider of customer data quality software and services, today announced the release of QAS Batch 6.40, an update to its back-end address verification tool that is used by hundreds of organizations in many industries, such as education, retail, banking and insurance.
Google Steady at 71 Percent of U.S. Searches in September 2008
2008-10-17 — Hitwise, an Experian company, announced today that Google accounted for 71.16 percent of all U.S. searches in the four weeks ending Sept. 27, 2008. Yahoo! Search, MSN Search and Ask.com each received 18.06 percent, 5.36 percent and 3.63 percent, respectively. The remaining 45 search engines in the Hitwise Search Engine Analysis Tool accounted for 1.80 percent of U.S. searches.
Experian increases conversion with additions to lead generation optimization offering
2008-10-14 — Experian Marketing Services brings new prescreen and data quality capabilities
to help marketers convert leads.
Experian helps marketers better understand and reach green-minded consumers
2008-10-13 — Integrating its GreenAware segmentation system into its INSOURCE consumer
database, Experian identifies consumers who not only think green, but are most
likely to act green in their behaviors and attitudes.
Experian Marketing Services partners with SmartReply to help marketers expand into mobile channel
2008-10-13 — New partnership also delivers added value to SmartReply customers through
Experian's leading data hygiene capabilities.
Experian consumer research ranked as the leading syndicated market research provider for the second straight year
2008-09-24 — For the second year, Experian's Marketing Services Consumer Research group has been named the leading provider of syndicated marketing research in the 2007 Survey of Market Research Supplier Quality and Value.
Experian QAS offers new web-based point-of-entry email and phone validation services
2008-09-15 — Customer data quality company complements address validation with QAS Email
and QAS Phone to provide clients with increased operational efficiency and
improved customer communication
Comcast and Starcom Mediavest Group expand addressable advertising trial to Baltimore
2008-04-04 — Initial trial results reveal addressable ads delivered 56% more efficiency and 38% more effectiveness for marketers
Experian Marketing Information Services releases small business marketing study to help BtoB marketers increase ROI
2008-04-04 — The latest marketing study from Experian Marketing Information Services reveals unique characteristics of small business owners--sole business owners and multi-business owners--as compared to the national averages for consumers.
Experian Helps Marketers More Quickly Tap Into New Movers
2008-01-16 — Almost 14 percent of the U.S. population moves annually, with movers listing lifestyle changes -- including graduation, a new job or promotion, a larger home, the birth of a child, marriage, divorce or retirement -- as their primary reason for relocating. This and other information is contained in the New Movers DatabaseSM, which is now available weekly from Experian, a global information services company. The New Movers Database helps marketers quickly identify and reach this responsive and diverse group of consumers.
Hitwise Launches Lifestyle V3.0, Featuring MOSAIC Consumer Segmentation System
2007-10-15 — Hitwise, the leading online competitive intelligence service, today announced the launch of a new version of Hitwise Lifestyle, an online targeting tool, which now features Experian MOSAIC, a preferred household consumer segmentation system. Hitwise Lifestyle provides marketers with robust attitudinal and behavioral customer segmentation data on more than 30,000 websites.
Experian Launches Enhanced Retail Database Offering
2007-10-14 — Experian Inc., a global information solutions company, today announced the launch of its enhanced retail marketing database offering, Totalvue Retail. Totalvue Retail helps marketers make sound investments across their different channels by providing analysis of all marketing efforts within the database along with increased ROI measurement and reporting.
Link to Database Solutions.
Experian's ChoiceScore Helps Direct Marketers Strategically Reach Rich Pool of Under-Marketed
2007-10-14 — Experian Inc., a global information solutions company, today announced the launch of ChoiceScore. Designed to elicit a greater response rate and ROI, ChoiceScore assists direct marketers with identifying and strategically targeting a specific population of under-marketed consumers, typically referred to as under-banked.
Experian's Multibusiness Owner Link Helps Marketers Understand Small Business Owners
2007-10-14 — Experian Inc., a global information solutions company, today introduced Multibusiness Owner Link. Designed to identify small business owners who have more than one separate business entity, this unique tool provides marketers with information and insight that has not been available until now. Marketers can better understand their small business customers and present their products and services more effectively.
National Geographic, Experian Expand Relationship
2007-07-10 — Experian Inc., a global information solutions company, today announced that the National Geographic Society, one of the largest nonprofit scientific and education organizations in the world, has expanded its relationship with Experian Marketing Services. The globally recognized organization will begin using Experian's predictive modeling solution VeriScore to better identify its target audience and increase response rates.
Experian's Data Select Network Quickly Connects Brokers to its comprehensive database of information
2007-06-26 — Experian Inc., a global information solutions company, today began offering Data Select Network, the company's new, Web-based, self-service list fulfillment solution. Designed to meet the needs of data brokers, Data Select Network provides user-friendly, round-the-clock access to Experian's comprehensive lists of information.
Oreck Selects Experian as Database Marketing Provider
2007-05-21 — Experian Inc., a global information solutions company, today announced that Oreck Corporation, a leading multichannel retailer and manufacturer of vacuum cleaners, air purifiers and other cleaning products, has expanded its relationship with Experian's Marketing Services business unit.
Staples Business Depot Names Experian Vendor of the Year
2007-05-21 — Experian Inc., a global information solutions company, today announced that its Marketing Services business has been awarded the 2006 Business Delivery Marketing Vendor of the Year Award by Staples Business Depot, Canada's largest supplier of office supplies, business machines, office furniture and business services to small business and home office customers.
Top Multichannel Retailers Choose Experian to Support Catalog Marketing Efforts
2007-05-21 — Experian Inc., a global information solutions company, today announced that its Marketing Services unit has expanded its relationships and renewed key contracts with several leading catalog companies.
Experian Group Limited Acquisition of Hitwise
2007-05-19 — Experian, the global information solutions company, announces that it has acquired Hitwise, a leading Internet marketing intelligence company, which helps clients monitor the performance of their websites and target their online advertising spend more effectively.
The Nielsen Company, Experian Partner to Deliver Consumer Relationship Marketing Solution for CPG Marketers
2007-05-15 — The Nielsen Company and Experian Marketing Services, a business of global information solutions company Experian Inc., today announced at Nielsen's annual Consumer 360 Conference, their strategic alliance to provide consumer packaged goods (CPG) businesses with a new, holistic CRM (consumer relationship marketing) solution.
Experian Acquires Emailing Solution
2007-05-03 — Experian, the global information solutions company, today announced that it has acquired Emailing Solution, a leading French permission-based email marketing provider. The acquisition further extends and deepens Experian's global reach in the email sector.
Now Available en Espanol: Experian
2007-04-11 — Experian Inc., a global information solutions company, today announced that its popular circulation database, CircBase Publisher Database, is now available for the Hispanic publishing market. CircBase en Espanol revolutionizes the way Spanish language publishers recruit Spanish readers.
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